MUSQOT MARKETING PLANNER

Marketing Planning & Financial Management for the Enterprise

Marketing Planner helps marketing organizations with Planning, Budgeting and management of their marketing plans. It is like an Operating System for the marketing department, replacing spreadsheets as the main format for documenting and sharing information about marketing.

Our solution visualize the correlation between marketing investments and business results, which enables our customers to optimize their marketing mix and increase marketing ROI.

Musqot Marketing Planner
Financial Overview
The Marketing Planner financial overview displays accurate financial metrics for your Plans, Projects, Campaigns and Marketing Activities.

Budget figures
Allocated amounts
PO’s and reservations
Spent amounts (invoices)
Remaining funds
Musqot Marketing Planner Financial Overview Screenshot
Gantt View
The Marketing Planner Gantt View is one of a kind, what marketers always wanted but never managed to get their hands on!

Superior holistic overview
Drop functionality
Smart filtering
Multi-format export
Musqot Marketing Planner Gantt View Screenshot
CMO Dashboard
The Marketing Plannner CMO Dashboard provides you with a snapshot overview of your most important marketing metrics!

Day-to-day updates
Sales & marketing alignment
Project and production KPIs
Resources & financial allocation
Musqot Marketing Planner CMO Dashboard Screenshot
Performance View
The Performance view visualizes the correlation between marketing investments and actual business results (ROI).

Align strategies and goals
Measure efficiencies/inefficiencies
Activities performance visualization
Real time success indicator
Musqot Marketing Planner Performance View Screenshot

Our solution helps Enterprise marketing teams make better investment decisions!

Marketing Planner Features
MARKETING FINANCE
Budgets
Fund Requests
Approvals (multi-level)
Cost centers
Reservations & invoices
Financial overview
Investment control
Multiple currencies
Forecasting
MARKETING PLANNING
Plan hierarchies
Marketing programs
Cross-channel campaigns
Marketing activities
Seasonal cycles & themes
Calendar (drag/drop)
Milestones
Templates
PROJECT MANAGEMENT
Collaboration
Workflows
Tasks and assignments
Due dates and deadlines
Member access control
Resource management
Notifications and reminders
MARKETING PERFORMANCE
Performance Gantt Chart
CMO Dashboards
KPIs and targets
Business results (ROI visualization)
Financial efficiency
Operational efficiency
PROCUREMENT MANAGEMENT
Requests for quotation
Vendor selection
Purchase Orders
Procurement compliance
Procurement material specification
INTEGRATIONS & TECHNOLOGY
Built native on Salesforce platform
Works seamlessly with Salesforce
Integrates with external ERP systems
Multi-format imports
External integrations with APIs
GDPR compliant

BUSINESS USE CASE EXAMPLES

use case manufacturing
MANUFACTURING
USE CASE RETAIL
RETAIL
Use Case Consumer Goods
CONSUMER GOODS
100% Native Salesforce

If your company uses Salesforce.com as your CRM system, you can now expand your CRM solution with powerful capabilities for your marketing department – without even having to adopt a new IT system. If your company does not use Salesforce.com as CRM system – no worries! Musqot Marketing Planner is for everyone, and just as easily available without Salesforce.com

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HQ Location

Musqot Marketing Technology
Sankt Göransgatan 159
112 17 Stockholm
SWEDEN
+46-8-519 704 12
info@musqot.com

US Location

Musqot Marketing Technology
470 Ramona Street
Palo Alto CA 94301
USA

Dev / Support Location

Musqot Marketing Technology
131 SRIKRUPA - 1st Floor
10th Cross - Stage 1 Indiranagar
Bangalore -560038
INDIA

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Musqot Privacy and Cookie Policy

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